The Wynn Resort chain secured the coveted Land-Based Operator of the Year accolade at the 2017 Global Gaming Awards ceremony in Las Vegas. The evening saw a record number of accolades given, with twelve firms honored for their exceptional contributions to the sector. Anticipation filled the Venetian Ballroom as prominent figures convened for the occasion, which marked the start of the Global Gaming Expo, culminating months of nominations, selection, and evaluation.

Sincere gratitude is extended to sponsors such as IGT, NetEnt, and others whose support made these awards a reality. Recognition is also due to BetConstruct, the primary sponsor, for their instrumental role in the evening’s resounding triumph. Naturally, none of this would have been achievable without the diligent efforts of the Nomination Panel, Judging Panel, and KPMG, who meticulously assessed each and every company under consideration.

The Global Gaming Awards pay tribute to the ingenuity and expansion flourishing within the gaming sector. We trust you found this year’s ceremony enjoyable and eagerly anticipate your presence in 2018!

Wynn Resorts earned the title of Land-Based Operator of the Year, due in large part to the incredibly successful launch of Wynn Palace and an exceptional year overall. This significant achievement unseats MGM Resorts International, who had maintained the award for the previous three years.

In the realm of internet gaming, bet365 remains a dominant force. They received the Digital Operator of the Year award, cementing their status as a genuine trailblazer in the field. Boasting millions of users globally, bet365 is renowned for delivering a premium online sports wagering experience.

Regarding innovation within physical casinos, IGT claims victory. Their Cardless Connect system, a smartphone-enabled loyalty platform, secured the best Land-Based Product of the year accolade. This isn’t the first time Cardless Connect has been recognized; its widespread adoption soared after integration with MGM’s M life program, garnering acclaim from both gamblers and casino management.

Lastly, the Digital Product of the Year honor goes to Evolution Gaming for their creation, Dream Catcher. This award acknowledges a single offering that has notably influenced the digital gaming sphere. Dream Catcher, with its distinctive fusion of technology and gameplay, has redefined the potential of a digital gaming encounter.

This revolutionary tour de force has captivated the gaming world, revolutionizing our understanding of the classic “Wheel of Fortune” concept.

**Top Customer Loyalty Program**

And the victor is… MGM Resorts International for their M life Rewards initiative!

Casino establishments truly reigned supreme in this category, with MGM Resorts claiming the top spot for an unprecedented fourth consecutive year. Their M life Rewards initiative is widely regarded as the premier program in Las Vegas, enabling patrons to accumulate rewards on virtually every dollar spent at any of the 15 MGM Resorts destinations. The M life Mastercard further enhances this already exceptional program, and the panel of judges was astounded by the unique M life Moments offerings.

**Digital Customer Acquisition Initiative**

And the victor is… LeoVegas Affiliates!

Affiliate marketing is steadily gaining prominence as a crucial strategy for expanding online gaming enterprises. This accolade acknowledges the marketing endeavors and offerings that attracted the largest number of new patrons for digital operators over the past year. LeoVegas finally secured the coveted prize this year after being edged out by Unibet in 2016.

**Land-Based Sector Provider**

And the victor is… Scientific Games!

This accolade considers the supplier’s comprehensive product portfolio, their success in securing new business, and their overall financial performance. Scientific Games has experienced a truly remarkable year!

Worldwide, companies in controlled sectors are eager to collaborate with this organization to utilize its gaming material, technological advancements, tailored initiatives, and managed solutions that captivate modern gamers in novel and thrilling ways.

**Online Sector Provider**

**Recipient:** NYX Gaming Group

NYX Gaming Group secures the sought-after industry leader accolade for online gaming product provision. In the previous year, both NYX Gaming Group and OpenBet received nominations; nevertheless, the substantial acquisition agreement considerably bolstered NYX’s sports betting portfolio, cementing its position as the year’s Online Sector Provider.

**Traditional Gaming Advancement**

**Recipient:** IGT – SPHINX 4D

IGT boasts a legacy of revolutionizing the gaming sector by introducing products that establish unprecedented benchmarks for ingenuity within the land-based market. IGT’s SPHINX 4D game exemplifies the provider’s exceptional innovation, crafting a new era of gaming encounters. Our panel of judges was astounded by this game, deeming it a genuine game-changer in the field.

**Online Gaming Advancement**

**Recipient:** Betgenius – Esports Trading

Betgenius clinched the Online Gaming Innovation of the Year award for its esports trading platform. A true trailblazer in esports wagering, the company presents up to 50 live markets spanning 15 games.

The competitive gaming world is exploding, and Betgenius is at the forefront. They are creating a path for anyone looking to transform this surge in interest into substantial earnings.

When it comes to maintaining integrity, Sportradar is taking the lead. Their mission is to eradicate match manipulation in esports wagering. They are not just talking the talk, either. They are actively conducting workshops, educating everyone in the field on how to identify suspicious activity and, crucially, how to prevent it from damaging esports for all.

Simultaneously, Mor Weizer is the visionary behind Playtech’s remarkable achievements. We are referring to a corporation that experienced a 20% profit increase last year alone. And their momentum continues, confidently venturing into new territories. Consider UK equestrian racing, a significant partnership with Warner Brothers, and becoming the pioneer in the Czech Republic’s online gaming market. This is a company on the move, and Mor Weizer is the captain at the helm.

Author of this blog

By Avery "Azure" Evans

With a Bachelor's degree in Statistics and a Master's in Sports Management, this skilled author has a passion for leveraging data analytics to improve performance and fan engagement in the sports betting industry. They have expertise in sports analytics, odds calculation, and customer segmentation, which they apply to the development of betting products and marketing strategies. Their articles and reviews provide readers with insights into the latest trends and innovations in sports betting and the strategies used to promote responsible gambling and enhance the fan experience.

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