BetMGM and NBC Sports have teamed up to deliver wagering information directly to football enthusiasts. Through this collaboration, BetMGM’s lines and statistics will be incorporated into Football Night in America (FNIA) and other NBC Sports broadcasts, commencing with the 2022 NFL season.
This agreement follows NBC Sports’ separation from their former betting collaborator, PointsBet.
Audiences can anticipate seeing BetMGM showcased during portions of FNIA, the network’s primary pregame program hosted by ex-NFL quarterback Chris Simms and sports wagering and fantasy expert Matthew Berry. These segments will emphasize significant narratives and betting lines for the upcoming Sunday Night Football contest.
However, the incorporation extends beyond pregame. BetMGM’s live odds will also be visible on the FNIA scoreboard and during “Football Night in America: Final,” NBC Sports’ postgame show on Peacock. This allows fans to receive real-time wagering data while watching highlights and commentary.
“We’re thrilled to collaborate with the skilled team at NBC Sports to engage football aficionados nationwide,” stated Matt Prevost, Chief Revenue Officer, BetMGM. “We anticipate providing NBC viewers with tailored perspectives from our trading team and engaging segments that demonstrate the thrill of wagering with BetMGM.”
Will McIntosh, a rising star at NBC Sports and a key figure at Fandango, shared his excitement about the recent alliance with BetMGM. He emphasized how this joint effort will substantially broaden their scope, enabling them to engage with a larger viewership across multiple channels. This endeavor is especially promising as they venture into new territories within the burgeoning sports wagering domain. McIntosh conveyed his keen anticipation to collaborate with BetMGM and foresees a prosperous partnership replete with inventive promotional avenues.
In addition to this cooperative venture, BetMGM maintains its commitment to advocating for ethical gaming principles.
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