This coming Saturday and Sunday, Blackpool F.C. is advocating for safe wagering practices. During their League One game versus Shrewsbury Town, they will be exchanging their customary LeoVegas jersey sponsorship for a message promoting Responsible Gambling Week.

This week-long endeavor sees the gaming sector, government officials, and regulatory bodies collaborate to encourage healthy betting behaviors.

Blackpool takes pride in being at the forefront of this initiative, asserting that they are the sole English Football League team displaying the Responsible Gambling message on their uniforms this weekend.

Sam Behar, the Chief Executive Officer for LeoVegas in the UK and Ireland, stressed that responsible gaming is paramount to their business practices. He conveyed his satisfaction with their partnership with Blackpool and their dedication to providing supporters with the resources necessary to engage in wagering safely.

Temporarily substituting their usual emblem for the week was an obvious decision for LeoVegas, a clear testament to their commitment to the cause. They voiced appreciation for Blackpool’s steadfast backing of Responsible Gambling Week and their shared dedication to promoting responsible wagering.

Jonty Castle, the Chief Operating Officer of Blackpool Football Club, stressed the importance of Responsible Gambling Week. He shared that the club and their sponsor, LeoVegas, are dedicated to supporting this nationwide campaign.

Castle emphasized raising awareness around gambling responsibly. He announced that during the match on Saturday, LeoVegas would replace their typical shirt sponsorship with a “Responsible Gambling” message. This action highlights their commitment to promoting this critical message creatively and effectively.

Castle thanked LeoVegas for their continued partnership and praised their decision to use their shirt sponsorship for this vital cause. He finished by stating that both the club and LeoVegas are devoted to providing essential information, assistance, and direction on responsible gambling via their website, social media, and other avenues.

Author of this blog

By Avery "Azure" Evans

With a Bachelor's degree in Statistics and a Master's in Sports Management, this skilled author has a passion for leveraging data analytics to improve performance and fan engagement in the sports betting industry. They have expertise in sports analytics, odds calculation, and customer segmentation, which they apply to the development of betting products and marketing strategies. Their articles and reviews provide readers with insights into the latest trends and innovations in sports betting and the strategies used to promote responsible gambling and enhance the fan experience.

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